FOOT LOCKER INC.
Foot Locker Inc. partnered with Anderson Bluu and Diadora to design two limited-edition sneakers as part of the Ice Cream Collection. Two colorways of the Diadora N9002 released in the Collection: “Vanilla Cone” and “Chocolate Cone.” Both pairs are designed to pay homage to the New York City ice-cream truck and its popular soft-serve flavors.
Meg & Munro managed the public relations for the sneaker release, landing media placements in top industry publications including: Hypebeast, Kicks on Fire, Nice Kicks, Group Chat News, House of Heat and more.